THERE will be all sorts of monkey business at the Co-operative Food store, Village Way, Cranleigh on Monday February 27.
Customers will be greeted by staff dressed in gorilla suits and as giant bananas as the retailer demonstrates its commitment to Fairtrade by converting all its bananas to Fairtrade in more than 4,000 stores.
Co-operative staff are also going bananas to celebrate other major Fairtrade milestones.
More than 30 million bottles of wine have now been sold from its market-leading Fairtrade wine range, and this year marks the 10th anniversary since the retailer converted its entire own-brand block chocolate range to Fairtrade.
To encourage shoppers to switch to Fairtrade products, The Co-operative is offering up to 20 per cent off a wide selection of Fairtrade products, including Fairtrade wines, from February 27 to March 24.
The event coincides with the start of Fairtrade Fortnight (February 27 to March 11), the annual celebration of Fairtrade products, which guarantees a fair price for producers in developing countries and provides an additional social premium to fund vital community projects.
Michael Fear, Cranleigh store manager, said: “It’s not every day you find a life-sized gorilla walking around your local grocery store, so hopefully our monkey business will encourage shoppers to stop and think about the global benefits of picking up Fairtrade products locally.
”We were the first retailer to introduce Fairtrade bananas to the UK, but now, as part of our wider Ethical Plan, we’re switching all our bananas to Fairtrade,”